I am excited to announce that I was recently featured on the Trustpilot blog, in an article titled: Trustpilot Everywhere – how our customers succeed by promoting their reputation across all channels.
The article focused on the integration of Trustpilot reviews in marketing campaigns to instill trust in potential customers. It highlighted some of the most successful advertising campaigns across the world, including MailMyPrescriptions.com for incorporating Trustpilot reviews in its national television commercials.
One of the key points I shared in the article was the use of storytelling in validating our customer’s experience:
“By utilizing Trustpilot reviews, we have an opportunity to let our customers tell others their story to not just friends and family, but the country. These stories validate the customer experience… MailMyPrescriptions.com has reinvented the pharmacy experience, and we are using Trustpilot to reinvent storytelling.”
Aside from outlining the most effective campaigns the article also reiterates the impact of online reviews on customers purchasing decisions.
Trustpilot reviews have become an essential part of our business as they help us strengthen the conversation with current, new and potential customers.
Customer feedback is becoming a necessity for any business looking to grow and increase customer confidence at different touch points of the buying journey. We believe that brands must always put people at the heart of their marketing strategy to create authentic campaigns and Trustpilot has been an excellent tool for this.
At MailMyPrescriptions.com we are committed to providing our customers excellent service and thoughtful care and what better way to do this than by building healthy relationships with them.
To read the full article, visit: